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  • Carnival costumes São Paulo +218% 4 min ago
  • Lunar New Year hampers Singapore +142% 9 min ago
  • Adult advent calendars Berlin +164% 12 min ago
  • Marathon recovery gear New York +121% 17 min ago
  • Winter tires Toronto +97% 21 min ago
  • Detty December flights Lagos +44% 26 min ago
  • Roscón de Reyes Madrid +61% 31 min ago
New — sample briefs from cities around the world Read

See the demand, before it becomes a trend

Real-time market intelligence for a changing world. Semradr connects signals across search, social, travel, events, pricing, and consumer behaviour to reveal emerging trends, explain market shifts, and uncover new opportunities across 9,400 markets in 142 countries.

I'm a

Find the market worth entering before a competitor does.

Try

built for the people who have to decide

founders, creators, marketers, agencies, operators, analysts, strategists, investors, sellers, retailers, importers, consultants, journalists, researchers

Trending now

What's breaking out right now, by niche and by city.

Every rising search, listing, fare and price move is scored against its own 90-day baseline, then resolved to the city it started in — across 9,400 markets in 142 countries, plus the neighbouring markets those trends usually reach next.

Breakout of the day

October 6th, 2026

View full index
1 of 5 breakouts

Berlin is shopping for Advent early

“adult advent calendars” crossed five times its 90-day baseline in four days. The season is weeks away, so the buyers searching now are the early ones.

Berlin · DE
Beauty
Berlin · DE
signals
48,214
Posts, searches, listings and prices read in the last 24 hours
signals
24h
+412%
5.1× its 90-day baseline · first seen Oct 2
24h

Lunar New Year gifting starts in Singapore about nine days before it reaches Sydney, Toronto and London

The same three searches that rose in Singapore are now climbing in Sydney, Toronto and London at a fraction of the volume — the window before they land is roughly a week and a half.

  • 4 markets
  • 3 searches
  • 9-day median lag

Seen across 6 sources in the last 48 hours

  • Google
  • TikTok
  • Instagram
  • Reddit
  • X
  • Amazon

Markets you follow

What changed since your last briefing.

  • Berlin 30 mins ago

    adult advent calendars broke out weeks ahead of the season

  • Singapore 2 hrs ago

    11.11 voucher searches are climbing ahead of Singles’ Day

  • São Paulo 1 day ago

    Carnival costume searches are building toward the February parades

Searches of the day

Queries worth building against this week.

  • Toronto · CA

    “winter tires installed same day”

  • London · UK

    “boxing day sales start time”

Niche velocity

Last 7 days Previous 7

  • Fashion +412% Fashion signals are up +412% on the previous 7 days 96 19
  • Retail +286% Retail signals are up +286% on the previous 7 days 84 22
  • Beauty +240% Beauty signals are up +240% on the previous 7 days 76 22
  • Travel +188% Travel signals are up +188% on the previous 7 days 62 22
  • Food +128% Food signals are up +128% on the previous 7 days 48 21

Coverage

9,400 markets indexed

Lagos · detty december flights +188% São Paulo · carnival costumes +412% Berlin · adult advent calendars +286% Singapore · lunar new year hampers +208% Nairobi · mara migration packages +240% Toronto · winter tires +149%
  • 142 countries
  • 61 languages
  • 20+ sources

Live now

14s
  • 18:42 carnival costumes São Paulo +412%
  • 18:41 black friday deals New York +286%
  • 18:39 adult advent calendars Berlin +240%
  • 18:36 detty december flights Lagos +188%

9,400 markets indexed across 142 countries · 61 languages read natively

Open the full index

Why local depth matters

The same week reads differently in every city.

A national average hides the calendar. Semradr reads each city on its own terms, so you see this week's movement in a city, not last quarter's number for a country.

What the global tools can tell you

National average +12% Q3 2026
  • National level only
  • Quarterly refresh
  • English-language sources
  • Local calendars and chat commerce invisible

What Semradr can tell you

  • São Paulo · Carnival costumes this week +218%
  • Berlin · Adult advent calendars this week +164%
  • Singapore · Lunar New Year hampers this week +142%
  • Toronto · Winter tires this week +97%
  • Sydney · Sunscreen this week +74%

Sample readings for illustration.

  • 9,400 cities
  • 60-second refresh
  • 61 languages

A national number hides the street

Small traders, neighbourhood retail, cash sales and chat commerce leave no filing trail and no scanner panel to buy. If you want to know what is selling, it has to be read from what people actually do.

Every city runs on its own calendar

Carnival in São Paulo, Advent in Berlin, Lunar New Year in Singapore, summer in Sydney while it is winter in London. Semradr reads each city against its own events and seasons, not one global average.

Everything moves weekly, not quarterly

FX, fuel, power and prices reset constantly, and demand moves with them. A quarterly report is already wrong by the time it lands — so the index refreshes every sixty seconds.

Where it is moving

84 markets moving right now.

Every dot is a market Semradr reads. Pick one to see the search that is breaking out there.

New York

Breaking out in

New York

United States · North America

"Marathon recovery gear"

+121%

Tied to NYC Marathon, 1 Nov 2026

Watch New York free for 7 days

Sample readings for illustration.

What Semradr reads

One index. Every lens on the market.

Markets do not report themselves. Semradr reads the signals they leave behind and serves them back as whichever lens you need — these four are the ones most teams start with, and new lenses ship as the data supports them.

Most used

Consumer Intelligence

What people are searching for, talking about, travelling to and buying — broken down by city, category and week.

  • Search
  • Social
  • Travel
  • Events

Economic Intelligence

Prices, FX, fuel and power — the cost pressures that quietly move household and business spending before anyone announces it.

  • Pricing
  • FX
  • Fuel & power
  • Inflation

Brand Intelligence

Share of voice, sentiment and competitor movement across the platforms your market actually uses, not the ones you wish it did.

  • Social
  • Reviews
  • Competitors
  • Creators

Retail Intelligence

Listings, stock movement, channel shifts and what is genuinely selling where — down to the market and the street.

  • Listings
  • Stock
  • Channels
  • Businesses

Also available

shipping continuously

Travel Intelligence

Routes, fares, bookings and diaspora movement

Events Intelligence

Tickets, venues and the cultural calendar

Creator Intelligence

Who is actually driving demand, by city

Energy & Power

Equipment, uptime, outages and service demand

Work & Talent

Remote earning, hiring and cross-border income

Logistics Intelligence

Delivery, fulfilment and last-mile pressure

Policy & Regulatory

Rules, levies and the changes that move markets

Request a lens Need a lens we do not list yet?

What to do next

Semradr hands you the move, not just the metric.

Uncover which markets and formats actually work

Semradr surfaces the market–niche–format combinations that are actually moving for your category, beyond a surface-level volume number.

Market overview

Signals
48.2K
Avg velocity
3.1×
Breakouts
37
Top breakouts
  1. 1

    48K signals

    Lagos · Fashion

    “detty december outfits” overtook fabric yardage

  2. 2

    31K signals

    Sydney · Energy

    price intent replaced installer intent

Turn what changed into your next move

Semradr reads the pattern across every market you watch and recommends which city, niche and format to act on next — so every week starts further along than the last.

Semradr insights Lagos · Fashion

  • Lagos fashion is running 5× its 90-day baseline

    Driven by one format — matching party sets — not the category as a whole.

  • Mid-tier creators delivered 45% better reach

    Accounts at 20K–150K followers, posting in feed rather than paid.

Read more

RECOMMENDED ACTIONS

A

Re-cut the Lagos creative

Semradr will carry what it learned in Sydney and Berlin into the brief, and flag London when the same pattern lands there.

How it works

From raw source to decision-ready, in four steps.

You never wire anything up. Semradr continuously aggregates search, social, travel, events, business, pricing and consumer-behaviour signals across 9,400 markets — the index is already running before you create an account.

  • Nothing to connect, nothing to maintain
  • 61 languages, dialect aware
  • Raw record kept so you can audit it
ALL SOURCES LIVE 20+ · streaming
  • search 18,402
  • social 12,918
  • pricing 6,640
  • travel 4,122
  • events 2,884
  • businesses 1,248

Intent, sentiment, creator, language, price and a resolved city attached at write time.

Pivot, cluster, dedupe and score without writing SQL. Save the cut as a market you watch.

Slack, email, Sheets, Looker, your warehouse — or an MCP server your agents query directly.

From signal to decision

  1. Signals
  2. Pattern
  3. Brief
  4. Decision

Millions of faint signals

Searches, posts, prices, routes and listings stream in from 20+ sources in 61 languages.

The index

Every market you watch, in one index

Search volume, social velocity, price movement and creator activity for every market and niche you follow. Synced every sixty seconds, no spreadsheets.

Trending index

Add a market
Markets 24
Searches 142
Signals 48.2K
Velocity 3.1×
Lead time 9d
MARKETTRENDING SEARCHNICHEFIRST SEENSIGNALSCHANGE
São Paulo · BRcarnival costumesFashionOct 248,214+218% Costume searches build well ahead of the parades
Berlin · DEadult advent calendarsBeautyOct 131,408+164% Buyers comparing calendars before the shelves fill
Singapore · SGlunar new year hampersFoodSep 3022,916+142% Gifting searches overtook single-item gifts
Sydney · AUsunscreen spf 50BeautySep 2918,104+74% Southern summer demand starts as northern demand fades

Opportunity briefs

Every week, we find a business worth building.

Semradr watches millions of signals across cities worldwide. When the same gap keeps showing up, we write it up in plain English — what people are already doing, and the business that solves it. Recent briefs:

Seasonal Retail Sample brief

Carnival costume demand starts months before the parade

What's already happening

Searches for costumes, bloco outfits and Carnival make-up begin climbing in October, long before stores put them on display. The buying itself still bunches into the final fortnight.


What to build

A pre-order and rental layer for Carnival outfits: choose early, pay in instalments, pick up or return near the bloco. Stock is reserved before the rush.

Commerce Ops

Turn WhatsApp chats into a real storefront

What's already happening

Thousands of small sellers run their entire business inside WhatsApp — taking orders, checking stock, sending delivery updates, chasing repeat buyers. All of it by hand, in chat threads.


What to build

A light layer on top of chat that turns those messages into real orders, stock counts and customer reminders. Nothing new to learn — sellers keep working exactly the way they already do.

Gifting Sample brief

Lunar New Year hampers: Singapore moves first

What's already happening

Searches for hampers, festive snacks and corporate gifts rise in Singapore weeks before they do in the cities with large Chinese communities abroad.


What to build

A pre-order hamper builder with fixed delivery slots, bulk gifting for companies, and the option to send a hamper to family in another city.

Want briefs like these for your market?

Pick your markets and categories, and the next brief lands in your inbox.

Browse past briefs

What it actually does

Three jobs, in order.

01

It finds what matters

Twenty-plus sources in, a handful of things out. Semradr's job is subtraction — you get the signals that cleared the threshold, not everything it happened to read.

02

It explains what's changing

Every row opens into the why: the post that caused it, the price that moved, the creator who carried it and the market it started in.

03

It tells you what to do next

Each change arrives with the recommended move already attached, so the meeting starts at the decision instead of at the chart.

Who it is for

One decision layer, four kinds of people.

Everyone reads the same index. What changes is the question it answers, how fast you need the answer, and where it has to land.

Market scoring

Rank every market you could enter by how fast demand is moving and how much lead time is left in it.

Entry windows

See how many days of head start remain before the pattern reaches the market next door.

Evidence on tap

Every ranking opens into the posts, prices and queries underneath it, so the board question is already answered.

“We stopped arguing about which market to enter. Semradr just showed us, and it was not the one we had been planning for.”
Amara Eze Founder, Aso Studio

The difference

From fourteen open tabs to one briefing.

Drag the handle. Same question, two ways of answering it.

With Semradr

Carnival costume searches are breaking out in São Paulo. Nobody sells a bundle yet.

Lead window ~9 days · 91% confidence · one action: bundle costume, glitter and shoes into one Carnival kit.

Read in 40 seconds, at 07:30, in Slack.

Without
Google TrendsInstagramTikTokX searchAmazon listingsRedditFX ratesFuel pricesEventbriteFlight faresSheets v7 (final)Slack #marketWhatsApp groupsNotes

Three hours of copy and paste. The signal is in there somewhere, a week late.

Sharing & delivery

Send the decision,
not the dashboard

Nobody opens a second dashboard. Semradr packages what changed into a brief, a board or an export your team, your client or your investor can read in a minute — wherever they already are.


One page your team actually reads

Every weekday at 08:00, Semradr writes up what moved in your markets, why it moved, and the one thing to do about it — straight into Slack, email or a shareable link.

Start free trial

9 days

median lead time Semradr buys you on a watched market

Across 400+ teams running Semradr for a full quarter, the median market showed its shift nine days before the market next door caught it. That window is the entire product — everything else here exists to make it legible and to tell you what to do inside it.

teams and founders deciding on it
400+
teams and founders deciding on it
signal sources read for you
20+
signal sources read for you
decision confidence, scored per call
94%
decision confidence, scored per call
to run a what-if on any market
< 2s
to run a what-if on any market

How it lands

Built so you never have to open a dashboard.

Know what good looks like

Every reading is scored against comparable operators in your category, so velocity and lead time mean something instead of floating free.

  • Category benchmarks
  • Peer cohort matching
  • Confidence scored per call

Playbooks, not dashboards

Each recommended move comes from a playbook you can read, argue with and edit — not a black box that just says the number went up.

  • Readable reasoning, every time
  • Edit the playbook to your market
  • Templates for the common moves

Meets you where you work

The brief goes to the surface you already have open. Nobody has to learn a new tool to find out what changed overnight.

  • Slack and email briefings
  • MCP server for your agents
  • Sheets, API and CLI

Trust

Private by default.

Enterprise-grade security

  • SOC 2 Type II
  • ISO 27001
  • Encrypted at rest and in transit
  • Zero-retention model providers
  • GDPR and NDPR compliant

Identity and access

  • SSO via SAML and OIDC
  • SCIM provisioning
  • Role-based admin controls
  • Full audit log export
  • Scoped read-only API keys

Signal privacy

  • Private by default
  • PII and secret redaction
  • Not a proxy — we never sit inline
  • Sensitive-topic screening
  • Regional data residency

Everything you need.

Signals

  • 20+ sources, nothing to connect
  • 61 languages, dialect aware
  • 60-second refresh
  • Full raw archive retained

Markets

  • 9,400 cities indexed
  • 142 countries covered
  • District-level resolution
  • Build your own market

Delivery

  • Morning briefings
  • Slack and email alerts
  • Sheets, API and CLI
  • MCP server for agents

Control

  • SSO, SCIM and audit log
  • PII and secret redaction
  • Regional data residency
  • Scoped read-only keys

What nine days is worth

Put a number on moving first.

Your inputs, your assumptions. Nothing here is a promise, it is arithmetic you can argue with.

6
$20,000
10%

Estimated yearly value of an earlier read

$12,000

6 decisions × $20,000 × 10% = $12,000 a year, against $600 for Operator at $49.99 a month. That is about 20× the plan cost.

Pricing

Select the right plan for your market.

Scout

For one person watching one market

$29.99 / mo

7 days free. No credit card required

  • 10,000 signals a month
  • 3 markets · country level
  • 24-hour refresh
  • Weekly opportunity brief
  • Unlimited CSV & Sheets export
Start 7-day free trial

Operator

For teams that ship against the data

Most Popular

$49.99 / mo

7 days free. No credit card required

  • Unlimited signals
  • 50 markets · city level
  • 60-second refresh
  • Weekly briefs + Slack alerts
  • Sheets, REST API & what-if
  • Unlimited seats
Start 7-day free trial

Enterprise

For whole-market coverage

Custom / yr

Billed annually, scoped to your markets

  • Every market, district level
  • Daily + custom briefs
  • MCP server + warehouse sync
  • SSO, SCIM and audit log
  • Named analyst & 99.9% SLA
Talk to us

Questions

All the information you require.

9,400 cities across 142 countries, read in 61 languages, at city level worldwide, with district-level detail in selected cities. Every market carries a confidence score, so you know when a reading is thin rather than quiet. Need a market we have not indexed yet? Request it and it is usually live within a week.

Most trend tools stop at the national level, refresh slowly and mostly read English — so local, informal and chat commerce never shows up. Semradr resolves demand to the city and district, refreshes every sixty seconds and reads 20+ sources in 61 languages, then tells you what to do about it instead of handing you a chart.

Every signal is scored against its own 90-day baseline and benchmarked against comparable operators in your category, and every call comes with a confidence score. Open any reading and you see the posts, prices and queries behind it — so you can check the evidence before you commit budget.

No. The index is already running across search, social, travel, events, pricing and business activity — there is nothing to connect and no SQL to write. The briefing lands in Slack or email every weekday morning, and analysts can still pull any cut into Sheets, a warehouse or the API.

Pick your markets and categories and the first briefing arrives the next morning. Across 400+ teams, the median market showed its shift nine days before the market next door — that head start is what you are buying. Enterprise plans include a named analyst who sets up your markets with you.

Every plan starts with seven days free, and no credit card is needed to begin. After that, Scout is $29.99 a month for three markets. Operator is $49.99 a month and adds unlimited signals, 50 city-level markets, 60-second refresh and morning briefings. Enterprise is billed annually and scoped to the markets you need.

Yes. Your markets, boards and briefings are private by default and never shared with other customers. Semradr is SOC 2 Type II and ISO 27001 certified, GDPR and NDPR compliant, encrypted at rest and in transit, and uses zero-retention model providers. Enterprise adds SSO, SCIM, audit logs and regional data residency.

Get started

Stop reading what happened.
Start deciding what's next.

Seven days free. No credit card, no sales call — pick your markets and the first briefing lands tomorrow morning.